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Domain Traffic / Keyword Research Discuss Domain Name traffic and keyword popularity. Overture no longer functions.

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Old 05-08-2006, 08:20 PM   #1
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Manipulating Overture

I'm curious about something.

How easy is it to manipulate OV? Can someone just do lots of queries for a name over a period of a few weeks to bump up the OV rating of a domain before trying to sell it?

Can an unscrupulous registry start a huge programme of upping OV scores to try and increase its sales? Not that I can think of any registry that unscrupulous of course.
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Old 05-08-2006, 08:26 PM   #2
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Well I used to get several thousand for one term regularly, last month nothing, very strange.
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Old 05-08-2006, 08:53 PM   #3

 
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The simple answer is Yes, someone can type their domain into one of the Overture Partner Search Engines a few times a month to artificilly generate an Overture (Yahoo! Search Marketing as they are now officilly called in the UK) value. Any sensible person buying traffic domains would not base their valuation on Overture number, but rather audited unique visitor figures from the parking program the domain is hosted on.

I have seen this artificial inflation of value done on .com domains being sold on US forums, only newbie domain buyers fall for it.

I think i have seen a couple of websites that claim to store historic Overture data for nearly every popular internet search, but I dont recall the site names offhand (I do recall their fees for accessig the data being quite expensive - similar to Hitwise).
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Old 05-08-2006, 09:29 PM   #4

 
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Yes, I have been done by it. Someone on this board manipulated it hugely before flogging me a traffic domain.

I also have a ov domain w/ext 3500 2 months ago, 0 this month. No type-ins.

Also bear in mind that ov has an awkward way of sometimes lumping plural and singulars and sometimes not, and sometimes including typos as the non typo and sometimes not, and sometimes including words like London and sometimes not. (e.g. london heathrow airport is the same as heathrow airport, yet london gatwick is different from gatwick).

-aqls-
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Old 05-08-2006, 11:29 PM   #5
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Quote:
Originally Posted by aqls
Yes, I have been done by it. Someone on this board manipulated it hugely before flogging me a traffic domain.
name n shame time

*gets out the stocks*
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Old 05-08-2006, 11:57 PM   #6

 
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Its hard to know sometimes. Caught a ov w/ext 350 that had bugger all traffic few months back. Cant see why anyone would have bumped it as it had been suspended for 3 months.

Still showing ov w/ext 155.. still zero traffic
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Old 07-08-2006, 11:49 AM   #7

 
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another problem with ov is it shows how many times someone does a search for the domain.

if they search for the domain and the correct site shows above or near yours then you wont get the traffic.
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Old 07-08-2006, 07:50 PM   #8

 
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Another thing you have to watch is people have domains in their signature and can have the same one on many forums which will create hits. But as soon as they sell it, they remove it, traffic goes!
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Old 07-08-2006, 09:11 PM   #9

 
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Quote:
Originally Posted by stender
Another thing you have to watch is people have domains in their signature and can have the same one on many forums which will create hits. But as soon as they sell it, they remove it, traffic goes!

What like ukresidential, nileholidays & citywhizz for example!
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Old 07-08-2006, 10:16 PM   #10

 
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Yes that could be the case if i'd ever sold a domain!!!
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