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Old 03-01-2012, 09:18:13 AM     #1 (permalink)

 
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New Page or New Site

If you had a website promoting and selling blue widgets at www.mybluewidgets.co.uk - it had been live to close to a year, has a stream of visitors and making sales, but you also notice there are a number of searches made for Blue Widgets London and enough to warrant some attention.

You also notice BlueWidgetsLondon.org.uk is available FTR

Do you:

- Create a new page on mybluewidgets.co.uk to target this phrase

- Buy and develop BlueWidgetsLondon.org.uk and take advantage of the exact match

- Buy bluewidgetlondon.org.uk purely so no-one else can take this exact match bonus but just concentrate on developing mybluewidgets.co.uk

- Do both (1 and 2) and target both sites to the keyword (although both will be hosted on the same reseller account)


What would you do?
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Old 03-01-2012, 10:31:25 AM     #2 (permalink)

 
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I would do this:
Quote:
Originally Posted by cc976a View Post
Buy bluewidgetlondon.org.uk purely so no-one else can take this exact match bonus but just concentrate on developing mybluewidgets.co.uk
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Old 03-01-2012, 10:33:10 PM     #3 (permalink)

 
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Cheers Ben - any further thoughts?
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Old 03-01-2012, 10:37:32 PM     #4 (permalink)
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Same as Ben.
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Old 03-01-2012, 10:53:27 PM     #5 (permalink)

 
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what Ben said
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Old 05-01-2012, 10:51:26 PM     #6 (permalink)

 
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Create a new page on mybluewidgets.co.uk to target this phrase AND get links in to it.

As a domainer I might be expected to say buy a domain, but seeing that Google has changed the boost it gives domains, it's not so important now.

Rgds
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Old 05-01-2012, 11:50:35 PM     #7 (permalink)

 
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Is that still the case?

I was led to believe initially it was understood the exact match bonus tailed off - but as people have started analysing the affects of Panda there is still a good advantage to be had?

Thanks for the advice
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