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Contextual Advertising Discuss contextual advertising (adverts that change based on page content) such as Google Adsense

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Old 30-05-2011, 11:39:58 PM     #11 (permalink)

 
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Is anyone willing to say what CTRs they get for text or image ads...

We average 0.6% for text ads
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Old 31-05-2011, 06:20:12 AM     #12 (permalink)

 
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Originally Posted by philiporchard View Post
Is anyone willing to say what CTRs they get for text or image ads...

We average 0.6% for text ads
I think that may depend on the site itself, for example I have one site with lots of content and a click-thru rate of around 2%, whereas I have other small "adsense" sites with a 40% CTR. I always use text ads personally.
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Old 03-06-2011, 05:54:55 PM     #13 (permalink)

 
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Originally Posted by fresh79 View Post
Text ads seem to be more targeted to whatever your site is about.
I had image running for a few days on a site with a good ctr, All i got was adverts for divan beds, and a load of other highly un-related product adverts

And no the site was not about divan beds, or any type of beds!!

those seem like behavioural ads - if you are on the new adsense platform, use this link to pick and choose whether to allow that or not
https://www.google.com/adsense/v3/ap...vancedSettings
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Old 10-06-2011, 09:02:46 PM     #14 (permalink)
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Text ads all the way, most people are blind to image ads nowadays. They may notice the image ad but it's unlikely they will click on it.
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Old 13-06-2011, 08:54:53 AM     #15 (permalink)
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I usually go for text ads, but since allowing image ads will get more advertisers competing for your ad space, maybe it would increase earnings a bit? Might be that the increased earnings would be eaten by the probable lower ctr though.
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Old 13-06-2011, 06:44:13 PM     #16 (permalink)
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I allow text_image on most sites and let google decide, but some sites just get a better CTR with image only or text only.
I never use the new google ad slot code. I still use my old code that allows me to manipulate the code directly in the html, I hate the ad slot code, too much hassle when tweaking per site.
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Old 09-07-2011, 10:25:18 AM     #17 (permalink)

 
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Best thing is to test on your own site - run text ads for a week (if that's long enough for a fair test) and then image ads and then compare.
One of my sites deffo does better with image ads (much to my suprise)
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