expertc

Hi people,

I mostly do B2B consulting and therefore my interest is based on the serious industrial names. For one of my new Projects I needed two domains (.co.uk) and never thought they are available still there and never registered.

So I got them straight away:

Alums/co/uk
Isomers/co/uk

Generic, plural (which in this case is preferable in the industrial names) , etc.

The question is: B2B is a strong of a market as B2C but being completely ignored. What is the reason? Please give your thoughts.

retired_member6

knowledge....

rush

Yep, I guess you need the inside knowledge of the specific b2b market to recognise value in niche domains like these, unless you have worked in any particular industry it's difficult to recognise what keywords are the ones to aim for.

Certainly shows there is potentially some nice domains available for you to reg, with the industry knowledge you have, but what is the resale potential for domains like those, do major firms in the industry run websites on generics & show interest in them?

You're obviously one of the only people in the domainer world with industrial chemistry knowledge

retired_member6

Which aint a bad position to be in, keep knowledge to yourself and reg them if you see worth in them, some on here order the science mags and try to buy up whats left after others who already have the knowledge years before didn't reg them, as these science mags aint exactly full of the latest stuff as papers on inventions come out years before.

websaway

I have got EngineeringCompany.co.uk you would think engineers would be falling over themselves to own it, especially with the customer acquisition costs they could save. I think engineering is behind the curve. You are on the right trail, good stuff.

expertc

Thanks, people

You should be in the industry, science magazines are no good, unfortunately. Otherwise person, who long ago took isomer/co/uk, would have known that it is worth much less for any industrial work than isomers/co/uk. The only problem I see here is completely different approach in sales and valuations. You can’t work on “exact searches”, etc. Exact search in many cases shows a potential customer. But in industry just one potential customer is precious. I think I am going to write an article on industrial domain pricing.

About knowledge – you know, I learn something here and if I can give something in return then it is fair.

Edwin

I have been regging quite a few of those recently, like specific industrial/laboratory equipment. But without the search volumes it's much harder to decide which to take and which to leave - there are countless thousand available, and quite often you're talking about low hundreds (or less) monthly searches.

If I had to start from scratch today I would probably do it in b2b but then invest the extra time/money to learn how to pitch to those types of company...

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retired_member12

B2C must appeal to you though Edwin, noticed b2csales .co.uk has a home in your stable!

expertc

With B2B it’s not the number of searches that count, but the market trends and how industry conducts the searches. Development of B2B is different, you don’t find many ads or similar things there, it’s all SEO and SERP. Relevancy is the key.

crabfoot

It is a matter of being immediately able to use those generic names which apply to retail, for affiliate sales or ads.

A well selected retail name is paying for itself immediately, whereas (as Edwin points out) you have to learn how to pitch names to B2B customers, during which time they are making naff all.

If you are already making money in the conventional sense, running a domain costs nothing - it is an expense which can be offset against tax.
If you are domaining, undeveloped unsold domains can drain your resources.

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