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Old 28-01-2010, 04:24:42 PM     #1 (permalink)

 
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Brand owning .org/info /net ?

Hello,

We are well aware that:

Radio.com is owned by CBS
Rum is owned by Diageo for Captain Morgan
Bank.co.uk is owned by Barclays PLC
Breakfast.co.uk by Kellogg's

....

I was wondering if any famous brands own some great keyword .org/net/info ?

Thanks
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Old 28-01-2010, 07:41:26 PM     #2 (permalink)

 
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I'm sure famous brands would own try to own their respective generic names in .net and .org etc. if they could get it cheaply.

In general they go for the .com generic and possibly the cctld in countrys they operate.

Interesting question, actually.
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Old 28-01-2010, 08:07:30 PM     #3 (permalink)

 
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Originally Posted by RSK3000 View Post
I'm sure famous brands would own try to own their respective generic names in .net and .org etc. if they could get it cheaply.

In general they go for the .com generic and possibly the cctld in countrys they operate.

Interesting question, actually.
You are absolutely right. Most brand would do exactly what you described.
Com + cctlds.

I've been searching on that for the last few days, and I was surprised that most of the generic names in net, org, info...are owned by domainers.

When I say most, I mean 99.9% of all the domains/ word I've searched: television, car, mobilephone, travel, airlines... I've browsed all categories: electronics, food, beverage, travel, automotive, industry, services...and nicht !

Only some rare exceptions with Apple Inc & some alcohol company who are going for .biz, info, org....

That's why I wanted to know...if anyone knew some example of Brand owning "category generic dictionnary...." domains in extension other than .com & cctld.

?
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Old 28-01-2010, 08:11:55 PM     #4 (permalink)

 
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Edwin has done something on this:

100 Smart Companies that Understand the Concept of Generic Domain Names

... although this is just .co.uk and I see you're after .org etc.

Rgds
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Old 28-01-2010, 08:16:01 PM     #5 (permalink)

 
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... and here's a .com one:

Category-Defining Keyword Domains | DigitalDNA

Just for general interest, I know you're after the other extensions.

Rgds
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Old 28-01-2010, 08:25:53 PM     #6 (permalink)

 
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Originally Posted by accelerator View Post
... and here's a .com one:

Category-Defining Keyword Domains | DigitalDNA

Just for general interest, I know you're after the other extensions.

Rgds
Thanks accelerator.

I am going to go on that list and check one by one if the .org/net/info is also taken by the same company (ie: Kraft, Citigroup...).

Will update later on
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Old 29-01-2010, 02:58:10 PM     #7 (permalink)

 
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Hello,

Here I am for a quick update:

So, yes not many companies bought into info, org, biz, net even the ones which are considered "domain clever".

In domain clevers, I will put General Electric, Kraft, Procter & Gamble, Johnson & Johnson + a few pharmaceutical companies (by far the largest domains portfolio owners..based on my search)

These are the only names I found so far:
3M own Projectors.org / MacAfee own Webimmune.net & Hackerwatch.org / Johnson & Johnson own Diaperrash.info / Office Depot own: depot.biz /

Limited to pharmaceutical companies: quite few info & biz registered, but those names seems to be trademark, so not really keyword/generic domains.

I will continue my research.

Please feel free to add your contribution
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Old 31-01-2010, 07:34:29 AM     #8 (permalink)

 
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Quote:
Originally Posted by accelerator View Post
Edwin has done something on this:

100 Smart Companies that Understand the Concept of Generic Domain Names

... although this is just .co.uk and I see you're after .org etc.

Rgds
Thanks for this link, really revealing. The Local business PDF n the site is really detailed and useful too, I was reading that yesterday. Edwin certainly knows how to give himself the very best platform to market his domains to people.
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