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Old 09-12-2011, 10:55:17 AM     #1 (permalink)

 
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Recommend a good educational book on business, motivation, marketing?

I need some recommendations for books to read.

Someone recommend a good educational book on business, motivation, marketing.
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Old 09-12-2011, 11:04:51 AM     #2 (permalink)

 
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One that impacted me the most: Richard Bransons - Losing My Virginity
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Old 09-12-2011, 12:55:01 PM     #3 (permalink)

 
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I read Duncan Bannatyne's 'Wake Up And Change Your Life' and it was surprisingly good. Might be a bit basic for existing business owners though.

I'm currently reading 'The Google Story', it's really interesting.
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Old 09-12-2011, 01:11:47 PM     #4 (permalink)

 
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Thinkertoys - Michael Michalko
Anything You Want - Derek Sivers
Made To Stick - Chip Heath + Dan Heath
Influence - Robert Cialdini
Ignore Everbody - Hugh Macleod
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Old 09-12-2011, 01:37:11 PM     #5 (permalink)

 
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Some of these go off into "finance" but I put together this list for a friend the other day...

- Predictably Irrational (Dan Ariely)
- Selling the Wheel (Jeff Cox)
- How to Get Rich (Felix Dennis)
- Adventure Capitalist (Jim Rogers)
- The Storm (Vince Cable) - about the global financial crisis; much "drier" reading than most of the others, but very educational.
- The Wealthy Barber (David Chilton)
- The Armchair Economist (Steven Landsburg)
- Freakonomics / Superfreakonomics (Stephen Levitt)
- Permission Marketing (Seth Godin)
- Yes! 50 Secrets from the Science of Persuasion (Noah Goldstein)
- The Cluetrain Manifesto (Rick Levine)
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Old 09-12-2011, 02:09:40 PM     #6 (permalink)

 
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Keep 'em coming, I'm planning to get myself offline at 9pm each night and start reading these types of books.

I'm sure others will find these lists interesting too.
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Old 09-12-2011, 02:32:07 PM     #7 (permalink)

 
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Some I have enjoyed over the years

The Richest Man in Babylon

Feel the Fear and Do it Anyway (written for women I think but great)

And anything by Og Mandino, in fact everything by Og Mandino.

Good Luck

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Old 09-12-2011, 02:52:12 PM     #8 (permalink)

 
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Quote:
Originally Posted by boxfish View Post
Influence - Robert Cialdini
I can second that one, highly recommended.
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Old 09-12-2011, 03:02:43 PM     #9 (permalink)

 
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Think & Grow Rich - Napoleon Hill
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Old 10-12-2011, 02:56:58 AM     #10 (permalink)
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Never mind all the books and Guru nonsense... the best motivating factor for me is when I tell myself, Get yer arse into gear and get some work done or you'll be on the streets in 4 weeks. Homelessness is more motivating than any pseudo psychology pricks book.

How to win friends and influence people, can anyone tell I've never read it
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