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Selling Domain Names Discuss domain sales techniques. How to sell more domains?!?

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Old 20-02-2012, 10:13:06 AM     #1 (permalink)

 
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Bit of inspiration for you....

I mostly sell domains on here, but in trying to sell more than I buy, I decided to start trying the end user route. Couple of Saturdays ago I picked one of my domains, googled it, ignored the first three natural results and pimped it out to a dozen or so companies either doing ppc or lower down the organic order. I got one bite, but he offered a tenner less than I bought it for, so no dice.

Weekend just gone, I gave it another go with a domain I bought off a member here for £50. Exacts were 290 on Google but it was a nice name. So I did the same process, no more than half an hour finding 12 or so websites that I thought would like the name. Within 24 hours I had received the cash and transferred for a profit of £100, not bad for all in less than an hour's work.

There was nothing special in my communication, a simple email saying hello, got this name, thought you might like it. One thing that did strike me was that the buyer ran some checks to see if I was a fraudster. I do have a central website for my domains and used that email address, I think if you ever use a hotmail or yahoo address to send out sales emails, you will hit a bit of a brick wall.

I know it's tough out there, but that also means people are looking for an edge over their competition and touting a domain name as that edge is a key selling point. So get out there today and see what you can sell, you may be surprised...best of luck people....
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Old 20-02-2012, 12:11:45 PM     #2 (permalink)

 
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Nice one figleaf, reminds me of this post on selfmademinds

http://selfmademinds.com/200902/200-...-every-reader/
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Old 20-02-2012, 01:05:47 PM     #3 (permalink)

 
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Nice one. Always good to have a bit of inspiration. I also agree about the value of having your own e-mail address and domain portfolio site.

Rgds
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Old 20-02-2012, 02:19:38 PM     #4 (permalink)

 
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Nice one

You've got to put the effort in to get the rewards. Too many domainers expect people to come to them with offers.

Did you include a price in the original mail?

Also pricing the domain to the target audience has to be right otherwise you'll not get the interest.
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Old 20-02-2012, 06:29:31 PM     #5 (permalink)

 
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Ok I just tried this
  1. selected a product
  2. reg'd a domain for it
  3. emailed at least a dozen suppliers offering domain

I've asked £50 in the email and updated my domain list to show the new domain on offer.

I'll let you guys know if I get any takers.
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Old 20-02-2012, 08:41:08 PM     #6 (permalink)
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Nice one figleaf. Thanks for sharing
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Old 20-02-2012, 09:12:51 PM     #7 (permalink)

 
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Thanks for the comments guys.

Yes, I did put a price in and there was no negotiation on the buyer's part. I felt it was realistic and seemed to work.

Best of luck Pbryd, let us know how you get on....
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Old 20-02-2012, 10:52:16 PM     #8 (permalink)

 
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You may find that at £50 it's too cheap a proposition for most companies to take you seriously. There is a genuine time value involved, since a decision-maker there will need to consider the proposal, authorise payment, take care of the transfer - or get the IT department to do so, etc. and that effort's not necessarily lost on the person you contacted, who may think "Can I really be bothered to do all that for something worth £50?"

Because that's what you're effectively saying (paraphrased): "Hey, I have this great business-changing thing for you and it's worth £50!"
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Old 20-02-2012, 11:32:02 PM     #9 (permalink)

 
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I think that's a fair point by Edwin but it does also depend on who you are pitching to. The companies I was going for were run by individuals or at most a small group, so I figured the price needed to be realistic. However, if I was approaching GlaxoSmithKline with a domain, it would probably need to be pitched at a higher leve....
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Old 21-02-2012, 07:43:08 AM     #10 (permalink)

 
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Good point Edwin, cheers.

I'll take into the consideration the size of the business and adjust the asking price accordingly in future.

If I do get a buyer, then I'll use the £50 to buy 7 more domains and repeat the process.
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