Any suggestions on what this could be rented out for on a weekly basis to someone interested in using it for PPC/click-through ads? Obviously an eye-catching name for PPC advertising and could work well if there is a loan comparison site at the end of the click-through. And what price/multiple to sell at rather than rent out? Thanks for any feedback. P.S. Yes, it's an "I" at the start rather than an "L"