Discussion in 'SEO Search Engine Optimisation' started by julian, Aug 29, 2013.
Content or Backlinks
I've gone for content. Good quality content will gain natural backlinks.
People will share good content via social media which again is part of the master plan.
The answer of what is more important is undeniably links.
You can get links by promoting good content - but links are more important. You can force links to crap content and you'll rank. You can't rank good content with no links.
Long term content is easily more important.
Quality content (with the right promotion) will attract links and returning visitors + social shares yada yada etc etc
You need links to rank, but you need good links to keep ranking long term.
The life time span in which you can game google and rank a site with dodgy links has gotten shorter and shorter.
Content begets links, but links are (currently) more important for ranking - and therefore for any business.
However, content is better than bad links - the game there is now too short.
So all the ingredients I need to rank number one for car insurance is:
- buy a generic domain
- build the most super fast, uber responsive html5 website money can buy
- add 1000 pages of professionally written content
- marinade in serps
- let the natural links roll in
wait... I just realised theres about 50 people who started doing this 10 years ago...?
You were obviously asking just so you could post this great way to waste peoples time.
Car insurance is pretty specific, you didn't ask a specific question. You asked a general question
If you were tying to rank for car insurance, buying an existing ranking site would probably be the best option.
I think anyone who says content is more important than links, is either deluded or hasn't read the question properly.
Yes content is important - but only as a means to an end. Good content will help you earn links. It will also help you avoid being penalised. But links are the undeniable king - you can rank with good links and bad content. You can't rank with bad links and good content.
The crucial part is "long term". If you want to rank and keep ranking long term, you're going to need tip-top content.
If we're talking weeks or months on the other hand then, sad a commentary on Google's ability to tell good stuff from spam as it is, Monkey's right.
You don’t need to do any of that you can reg crap name, use a site designed and developed by a horse, few pages filled with pics of fields and hay, drown it in serps, Cain it with all the black hat tricks under the sun, find a fool to buy it and skip off into the sunset,,, Oh hang on there’s been loads been doing that since 98...
Separate names with a comma.