Wanted: Domain Appraisal AustraliaJobs.co.uk

[domainsjmd]

This is my first catch - any ideas on worth?

 

[domainsjmd]

Also spotted that AustralianJobs.co.uk sold for £700 on Sedo back in 2012 - would this have any bearing on the value of the domain?

 

[Retired_Member38]

I think Australian Jobs is a far better domain - its the way you'd say it naturally.

I don't think your domain has any real value... I'd try and sell it to the AustralianJobs owner though and see what they say.

 

[bonusmedia]

I think Australian Jobs is a far better domain - its the way you'd say it naturally.

I don't think your domain has any real value... I'd try and sell it to the AustralianJobs owner though and see what they say.

Got to pull you up on that, 'australia jobs' gets 4 X the searches that 'australian jobs' gets.

Australia has a booming economy, they are crying out for skilled immigrants from the UK.

I'm no expert, but my instinct would be it was worth the catch.

3600 local exacts with a CPC of £0.72 isn't a bad indicator. There are recruiters who specialize in getting people to move out there, has to be worth something to them.

 

[AssetDomains]

More people type it into google your way Australia Jobs according to the keyword tool both are massively outnumbered by jobs in Australia which is probably the one you would want to develop. Stick it on sedo may get a low xxx offer before the renewal comes back round.

 

[AssetDomains]

hadn't seen bonusmedia's post certainly wouldn't hurt contacting a few of the agency's who specialise in this.

 

[domainsjmd]

Thank you for your input, I am glad I went with my gut feeling on this one.

 

[Retired_Member38]

Got to pull you up on that, 'australia jobs' gets 4 X the searches that 'australian jobs' gets.

And if it was 2011 it would make sense to chase the pure seo/google numbers.

Today I would rather have the better / more natural phrase, than the one that corresponds to more google searches (which is often influenced by auto suggest so could evaporate overnight anyway)

 

[bonusmedia]

And if it was 2011 it would make sense to chase the pure seo/google numbers.

Today I would rather have the better / more natural phrase, than the one that corresponds to more google searches (which is often influenced by auto suggest so could evaporate overnight anyway)

The better / more natural phrase of the two appears to be 'australia jobs', as evidenced by the search numbers. 'Australian jobs' does not auto correct to 'australia jobs'.

I appreciate most 'SEOs' (those who make their money selling last year's hacks and tricks) have decided that exact match now means nothing, but the evidence I have says a quality exact match + quality site will still beat a quality site alone.

I don't sell domains very often, but I sold a three word .co.uk for £12k + VAT last week based purely on the exact match traffic.

 

[Retired_Member38]

The better / more natural phrase of the two appears to be 'australia jobs', as evidenced by the search numbers. 'Australian jobs' does not auto correct to 'australia jobs'.

The search numbers don't tell you which is a better phrase - a decent command of the English language tells you that.

Search Google.co.uk for 'australian jobs' - at first glance they all either look like legitimate brands or Gov sites. So its highly competitive and the search volume difference between the phrases is relatively low - with those two things in place I'd far rather own the domain that made more sense from a natural use of the phrase point of view.

Bear in mind Google suggest is self reinforcing - a crap phrase ends up being suggested, which encourages more people to click on it rather than finish typing a similar phrase they were in the process of keying in. Which further increases the search volume gap. If the poorer phrase ends up excluded from the suggest for any reason (for example someone been gaming it) the numbers are going to flip around overnight... so you'll now be the proud owner of the poorly written phrase that also has no real search volume.

I've no idea what the relevance of your dig at seo's was about - if anything someone just wanting to do something low rent or spammy would be saying the complete opposite of what I'm suggesting - just target the highest volume phrase you can, even if its not a proper use of the phrase.

 

[bonusmedia]

I was pointing out that the new consensus about exact match being dead comes largely from SEOs, most of whom haven't really got a clue - if they did they wouldn't be taking clients.

You may feel you have a superior command of the English language, but you are not the target market. People searching for jobs in Australia are. Clearly 4 times as many of them think 'australia jobs' is a better search term than 'australian jobs'. People don't search for finely crafted sentences.

Again Google is not auto suggesting 'australia jobs', the fact that some searches come from auto suggest is not relevant here.

Your opinion is valid, I just happen to firmly disagree with it.

 

[PanzerWagon]

Looks like a fairly worthless domain to me. You have government sites and Google news to contend with for the search term which is going to make it far harder to rank and at that search volume anything below the fold is getting virtually zero traffic.

It's not a natural phrase and not very memorable either, if you tell someone the site I'll bet they type in australianjobs instead and find a for sale page.

As a short term SEO play it seems relatively pointless and as a long term investment it also seems pointless as there are hundreds of better domains. So what could you use it for?

 

[Retired_Member38]

Looks like a fairly worthless domain to me. You have government sites and Google news to contend with for the search term which is going to make it far harder to rank and at that search volume anything below the fold is getting virtually zero traffic.

It's not a natural phrase and not very memorable either, if you tell someone the site I'll bet they type in australianjobs instead and find a for sale page.

As a short term SEO play it seems relatively pointless and as a long term investment it also seems pointless as there are hundreds of better domains. So what could you use it for?

All of this is right on the money. Its a domain that probably would have had value a few years back, but today is worth little/nothing as you can't actually do anything with it (outside of flip it on to some other mug on DL)

 

[bonusmedia]

Worth bearing in mind that Monkey only ever makes negative posts.

On a stock market BB he would be called a 'deramper'

 

[Retired_Member38]

Worth bearing in mind that Monkey only ever makes negative posts.

On a stock market BB he would be called a 'deramper'

I'm making a negative post here because someone needs to tell him the truth - everyone else seems to want to just ramp up the price of domains, and can't accept the ugly truth that there now a lot of domains that were worth £xx,xxx 2 years ago which are absolutely worthless today.

 

[bonusmedia]

That's your opinion, not the truth.

And the value of your opinion is tempered by the fact that you only ever make negative posts

You are often entertaining, and often correct, and also often bloody rude.

 

[Retired_Member38]

You can call it an opinion if you like - but its backed up by speaking to multiple people in the same position as me - ie people putting their money where their mouth is and purchasing domains to be developed.

edit - fuck it, not worth it. Block list for you

 

[bonusmedia]

You are not the only one who buys and develops domains old chap. I am perfectly qualified to offer an opinion, and to disagree with your constant condemnation of everyone and everything.

Call me a wanker if you like, I've heard much worse from people I respect far more.

Your vitriol smacks of personal frustration.

 

[Murray]

I have to say I agree with what Monkey & Panzerwagon are saying, this kind of keyword domain is past its sell by date.

Some keyword domains still work of course for different reasons, but as mentioned this one just sounds awkward.

That being said, people are slow to move with the times & there is probably someone out there would would give you maybe £50 for it.

 

[websaway]

This is my first catch - any ideas on worth?

Hays dot com dot au
use australianjobs dot com dot au

I think they may be your first port of call.
I think when .uk comes about these types of names will be more attractive to overseas companies looking to tap our market ( pure speculation I know ) If that was the case though then some keywords may take on a better value.

I often type keyword jp or nl to bypass search engine prejudice and I think that will happen more in future. Companies will continue to look at more ways to get the edge.

A large account can be picked up from a type in that has no competition.

Some time ago I was looking for a manufacturer of a product,
for some reason retailers of the product were all that showed on the search engines, so I simply typed in keyword.jp and bingo a manufacturer.