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@o/p (thats you, original poster )
reseller is people like us who own lots of domains and websites and are willing to pay a fraction of it's maximum price
endusers on the right day when all the stars are aligned will pay the max price
everyone is just giving a fair estimate or appraisal. or trying to
i really like the domain and would hold for an enduser offer or develop as a brand yourself as so memorable
be a shame to let go for xxx range. definitely worth 4 figures
It's a strong dictionary name so hold out for offer that reflects that. It's difficult to market this kind of name to end users (as brandable rather than business generic), so a high profile domain auction event (e.g. auction at domain conference), with you stirring up online publicity beforehand, might be the way to go ... possibly.
There's a number of Companies with names starting with 'splat', you could target them. Ironically Splat.co.uk Ltd is listed there as a dissolved company too!