Domain Manage

Google update... going after EMD's

Discussion in 'SEO Search Engine Optimisation' started by JMOT, Sep 28, 2012.

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  1. JMOT

    JMOT Well-Known Member

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  2. Domain Forum

    Acorn Domains Elite Member

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  3. retired_member36

    retired_member36 Retired Member

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    Hmmm,

    More stress then :S ,

    I cant open the page as im working (Filters dont like it), Will need to read it later.

    Quick question, Has this already happened or it it happening soon??
     
  4. JMOT

    JMOT Well-Known Member

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    Matt Cutts tweets

    "Minor weather report: small upcoming Google algo change will reduce low-quality “exact-match” domains in search results."

    "New exact-match domain (EMD) algo affects 0.6% of English-US queries to a noticeable degree. Unrelated to Panda/Penguin."

    So its English US queries... eg test and roll out.
     
  5. retired_member36

    retired_member36 Retired Member

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    Ive done some searches for keywords ive been keeping an eye on and ive seen some sites (not mine) have moved, some completely gone who were ranking well for exact match.
     
  6. murph

    murph Well-Known Member

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    Checking g.com don't think it's happened yet
     
  7. martin-s United Kingdom

    martin-s Well-Known Member

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    Thanks for alerting us to this. I've trimmed 12 borderline names off my catch list for the month in preparation.

    Shouldn't have convinced myself to go for them in the first place really!

    Edit: It'll be interesting to see if they go for word count or length in general.
     
  8. admin Spain

    admin Administrator Staff Member

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    How ironic, they give you an "[exact]" checkbox on the Google Keyword Tool to show you search volumes for an EM and then penalise EMD domains.... :confused:

    Admin
     
  9. anthony United Kingdom

    anthony Well-Known Member

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    You've got to understand their logic though, an EMD is no assurance of a good site!
     
    Last edited: Sep 29, 2012
  10. Jamie101 United States

    Jamie101 Well-Known Member

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    Ouch.

    I don't know what to say right now, came on here to see if there was an algo change because a few sites that I've been working on have dropped massively.

    This is what I hate about affiliate marketing. One day you could be making a fortune and the next day you could be making absolutely nothing. At least if you owned a shop or whatever you'd start making less money on a daily basis etc. but you wouldn't see a massive change within a day or so!

    Edit - The sites that I'm talking about are all UK targeted sites and were ranking fine a few hours ago. Now it's a completely different story.
     
    Last edited: Sep 29, 2012
  11. Stas United Kingdom

    Stas Active Member

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    Think this update is to stop people relying on exact match domains but there's no logic to it. Zero quality holding pages like dailydeals.co.uk are still there
     
    Last edited: Sep 29, 2012
  12. newguy United Kingdom

    newguy Well-Known Member

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    From early reports, it looks to have taken out a fair few exact match domains with plenty of backlinks, and devalued many others etc. Bye bye exact match bonus.
    Edit: my horseracingtips.org.uk site has taken a bit of a battering but others haven't. Maybe I can rectify this. It has lots of links. All legit.
     
    Last edited: Oct 2, 2012
  13. Aiden Roberts

    Aiden Roberts Well-Known Member

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    I always think Matt Cutts talks in riddles. If the serps are cleaned of 1 page emd no value sites then it's a good thing. It has been said for some time now that a site must add value to the reader and if that's what this update is about then good. Those of us who are trying to do the job properly and for the long term will hopefully benefit from it.

    I have checked some of mine and they are nowhere to be found, these where on P1 of G, although it's a pain it's right they have gone as it's the kick up the arse I needed to either take them down or put some effort in and make them useful rather than thin (quick buck) type of sites.

    What is sad is that my PIP site has been on page 1 for over 12 months but has also gone, this is not a thin site has very useful content, no unnatural links and gets updated. The EMD seems to have hurt this big time?
     
    Last edited: Sep 29, 2012
  14. kate-brownhill United Kingdom

    kate-brownhill Active Member

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    No change on any of ours.... Yet.
     
  15. JMOT

    JMOT Well-Known Member

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  16. boxfish United Kingdom

    boxfish Active Member

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    The Google Keyword Tool is a tool designed for Adwords advertisers to research and calculate budgets for their Adwords campaign - it has nothing to do with EMDs

    It may also be worth pointing out that the CPC stated is how much it is likely to cost the advertiser if they get a click from the results page of Google, they can set a completely different budget for the clicks they get from Adsense advertisers.
     
  17. cc976a

    cc976a Well-Known Member

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    My largest site - not an EMD - but keywords in domain has been high in the SERPs for 12 months has vanished

    Has been replaced with .com.au, .dk and .se sites all with an EMD - wtf?!?!

    Hope they start making alterations as they did with Panda / Penguin. This was in no means a low quality site. Professionally designed, pages on pages of unique well written quality content (that people read!), and lots of social awareness with YouTube videos with thousands of plays - and wasn't' a crappy MFA or parked page....

    ....here's waiting!
     
  18. JMOT

    JMOT Well-Known Member

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    BTW.. in case anyone thinks i'm revelling in being a doom monger etc etc I'm not.

    IMHO...

    This will be a massive blow for domain sales depending how hard Giggle turns the dial.

    Affiliates who were basically whiter than white as far as SEO goes who survived Penguin or... were basically clueless about how to SEO in an aggressive niche who relied upon their EMD's to see them thru... You'd better hold off any large lifestyle purchases and start working out how to do better business online.

    The one saving grace for anyone with a good EMD that didnt get Penguined is that you still have a relatively blank canvas to build a business on. You just got to start doing it properly if you get nailed in this.

    However I'd imagine with this twist of the knife G should release their GWMT link disavow tool for Penguined WM's to clean up their links.

    This hand giveth...other hand taketh awaaaaaaaaay......


    On edit:

    This could also send values of all non .com and .co.uk domains right down the toilet...even further than they are already lol (enter left side Edwin :))
     
    Last edited: Sep 29, 2012
  19. JMOT

    JMOT Well-Known Member

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    Exactly. Thats why I chimed in on Edwins hyphenated EMD thread saying it was bullshit :rolleyes:
     
  20. murph

    murph Well-Known Member

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    Are these actually penalties or just EMD bonus removed?
     
  21. boxfish United Kingdom

    boxfish Active Member

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    I would say just the bonus removed as some I have seen have just dropped down a page.
     
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