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Advice on settling on a price with potential end user

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I have approached an end user with a domain that would be of value to them and asked them to make an offer, they have replied to say they are interested but want me to name a price. I'm struggling to find a way to come up with a price I think is reasonable. The value of the domain to them is whatever they'd be willing to pay, but surely if I go back with that response, it'll scare them off! Any advice here?
 
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just do lots of reading through the old threads/posts on here lots of good information. When I joined I spent weeks reading through and still am reading.

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A few things to consider:

Who is the potential buyer (private individual, small business, blue chip, etc)
How good is the domain name (exact match, tld they don't have, something you could sell elsewhere if they say no)
Are there any trade mark infringements
Could they accuse you of squatting if the domain is an exact match
 
I would think of the amount of money you would be happy to sell the domain for (as long as it is reasonable for the domain, based on past similar sales), then add 10% or so on top, as room for negotiation.
 
You could insist that they must make the first offer. After all, if they want it, they'll need to offer you something.

Once you get their offer, then consider the price you'd be happy to sell at, and as Mark said, add a bit more for negotiation room, and make a counter offer.
 
Chances are if you ask them to make an offer, its going to be very low, as nobody is going to offer you an amount which is more than you have in your head.

The way I would do it, is say to them, I am looking for an offer in the low to mid £xx,xxx region or mid to high £x,xxx region for example. This way, you are letting them know a rough estimate that you would be looking for.

I did this recently with a potential purchaser and it worked well.

Regards
 
I just name my price, whilst leaving a little room for negotiation. It is very unprofessional and odd (imo) approaching someone asking if they want to buy something, yet not be prepared to give them a price.

You might have been able to get away with that in 2007, not any more.

- Rob
 
I just name my price, whilst leaving a little room for negotiation. It is very unprofessional and odd (imo) approaching someone asking if they want to buy something, yet not be prepared to give them a price.

You might have been able to get away with that in 2007, not any more.

- Rob

Agree with Rob,

If you initiated the contact, the least you can do is be prepared to be equally forthright in naming your price. Besides a delay in responding to a 'price-request' that you initiated is telling your respondent that you really haven't thought things through in the first place.

In certain instances you can use 'justifications' for your price point (just keep them short) Avoid all the old cliché justifications about 'value' to their business.

Perhaps in this instance be (creatively) forthright and say you wish to re-enter the domain resellers market and buy a 'replacement domain' at say £???? with the proceeds from the sale. Hence your offering this particular domain at £????.

Don't 'over-justify' your price though, short and sweet works best
 
I have approached an end user with a domain that would be of value to them and asked them to make an offer, they have replied to say they are interested but want me to name a price. I'm struggling to find a way to come up with a price I think is reasonable. The value of the domain to them is whatever they'd be willing to pay, but surely if I go back with that response, it'll scare them off! Any advice here?

As you have approached them the onus is on you to come up with a price.

Name a price you would be happy with and looking back wouldn't regret (sold to cheaply).

The best position is sales is one were you do not need the money.
 
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