Thanks doodlebug - I'm wondering if this is one to hold on to until a solid end user comes along wanting to start a money saving expert -like or price comparison web site targeted at the UK. Think it'd make a good memorable name for something like that. If I do that I expect I might be holding onto it for a long time...
Used to be an ad ont 'elly for a credit card I think.. slogan was 'what's in your wallet?'
If they wanted it that'd be good for me
Have you tried LinkedIn?