haha, with 3 kids under 5, the last thing I want is them stuck in the house
Personally, while I thank you for you input, I feel your views are narrow and miss a bigger picture. Several things I feel you are missing here is:
1) The quality time that you spend when building something.
2) The appreciation for something that you have helped construct.
3) The understanding of following instructions to construct something.
4) The fun that you can have through role play with the products.
5) The fun kids can have simply painting something.
How many families have 'kitchens' for kids only for the bulky items to only be used occasionally and made of plastic?? - This can be folded flat again and easily stored!
Whilst I have valued your input, I would like to leave you with a link that you may find valuable
http://www.telegraph.co.uk/finance/...asures-to-organised-trips-research-finds.html
1) You don't need to be building anything, much less out of cardboard to have quality time with your kids.
2) I thought this was aimed at kids, not your appreciation for something you've built. Kids have no appreciation for anything, they can't associate time or value to whatever you do with them, it's just the norm as far as their concerned.
3) It won't be kids following instructions it'll be the adult, like when you follow the instructions from IKEA - yippee.
4) You can play and role play without spending £45 on a lump of cardboard.
5) Like a piece of paper for example.
Simple pleasures = things like walks, planting things in the garden, going to the park (my kids all time favourite), playing football, playing hide and seek, making cakes, doing 99,000 other things. You don't need to spend £45 on a lump of cardboard to build in the garden hoping it won't rain and turn it to a lump of mush before you've finished.
Anyway, you haven't responded to the eco nonsense I've pointed out, and seeing as that's one of their main claims in order to sell the things I'm surprised.
It's almost like you're emotionally involved in it.
Also you haven't explained the disparity in price between a fully functioning cardboard bike for $20 and a cardboard box at £35, nor how the cardboard box offers more to the consumer, the environment, or anything else than the bike.
You see this is the crux where education is concerned.
In this country we play at games - I mean the teachers, government, and other officials - that a bit of cardboard that you can paint is somehow good for education, whereas in Africa kids have to walk 10 or 20 miles to even get to school.
Now, what do you think offers the most benefit in any kind of terms in the real world, not the namby pamby nonsense PC world of the UK - a bike that can actually deliver some real benefits over a period of time, or a cardboard pirate boat that is going to last for 5 minutes and would cost the same as 3 bikes?
People have little spare money these days, and I'm sure they can think of plenty of things to do with £45 than buy a cardboard boat.
Apart from that:
The site is a cluttered mess.
It still has the Diamond Jubilee as the first thing you see (and doesn't mention the DJ until the end of the slide, if you've watched it that long, and what have cardboard pirate boats got to do with that anyway.
As said previously the dimensions are given in cm in a table rather than there being scaling.
But most of all there is no clear message, no key benefit, nothing that shouts at you why you'd want to buy it - but that's possibly because there isn't one really.
You could at least if you're pretending it's eco friendly make that more prominent, but the kids education is the main thing so you should pretend more about that really if you can put across a realistic argument on that front - good luck with that.
