I wondered this when it was first announced. If they can get customers to reg the .uk nice and early it means an extra few years of registration fees (+ any other upsold products eg. hosting).I wonder if they're just changing as part of a sales pitch. Its hard for them to say you should change to a .uk (and buy it from them) if they're not doing it themselves. imo they have too much of a vested interested in this to put any weight on them changing.
you probably already know but I noticed resolve at least
bing.uk
tsb.uk
microsoft.uk
autotrader.uk
hotmail.uk
I think the likes of Microsoft, hotmail could do it with little risk no way google could hurt them for switching.
It would be interesting to see what would happen on the wider internet in the short term if the BBC was to switch without first discussing it with Google. Surely it would send major ripples to the ranking if all the authority there domain dishes out suddenly changed.
Next month Rakuten.co.uk will launch, eventually replacing Play.com sometime in 2015. Source: http://www.ecommercebytes.com/cab/abn/y14/m08/i01/s03 - I notice that they haven't registered rackuten.uk. Since rackuten.co.uk is a new site, not a rebrand of the existing Play.com, have they done the right thing by launching with the .co.uk or could launching with the .uk (redirecting the .co.uk to that) have been an opportunity for them and dot.uk extension to gain valuable exposure?
Next month Rakuten.co.uk will launch, eventually replacing Play.com sometime in 2015. Source: http://www.ecommercebytes.com/cab/abn/y14/m08/i01/s03 - I notice that they haven't registered rackuten.uk. Since rackuten.co.uk is a new site, not a rebrand of the existing Play.com, have they done the right thing by launching with the .co.uk or could launching with the .uk (redirecting the .co.uk to that) have been an opportunity for them and dot.uk extension to gain valuable exposure?
I hope .uk takes over. Its much more appealing visually than the .co.uk.