Are .uk.com domains really that bad?

[RobM]

I typed 'hotels' into google
Gave up after 5 pages
In the meantime there were far worse keywords in .com
So what exactly should I be searching for?
Why would this 'domain' command a premium and where is the benefit from keywords?
Since time immemorial people have been asking about the 'extension' uk.com and the answer is still the same - if you want to play the keyword game there are actual real extensions you can develop with the same outcome and no risk.

 

[RobM]

*edit* ah found it page 2 for 'hotels uk'
Considering this is the 'category killer' it shows quite how poor the uk.com is for even the strongest keyword.
Anyway the fact remains this is a subdomain and if people are happy developing on that then, as long as they're aware, no harm done. However it's quite scary how many people actually think it's a real domain and then wonder why they can't sell them

 

[Ben Thomas]

For sheer SEO purposes, I've said this before and will say it again now, suffix is (mostly) IMO, irrelevant for SEO. It's content and your optimisation that can rank pretty much any suffix wherever you want it. For brand value though, I don't think uk.com would be an option for the majority. Saying that, as someone has also mentioned, I still see trucks and signs maybe once or twice a year advertising their uk.com website. If it works, it works. But in my opinion, it's not worth the reg fee, because whatever you work on can be gone overnight.

 

[Siusaidh]

I just think .uk.com makes your brand look amateur and 3rd-rate. It's an ending I'd expect to very occasionally see on some person's personal blog site or something. If it works for your company, fine, but I think generally it's a bad look.

 

[Domaintial]

Are .uk.com domains really that bad?

For free/cheap when starting out... maybe ok... to acquire, invest time/money in building a business on? I wouldn't do it.

 

[BG]

The only time I ever use domains of this nature is for paid search as i like the visual appeal 'at a glance' prior the click e.g. www.loans.uk.com - Those people clicking will just see the word 'loans', 'uk', '.com' and in their minds it appears credible / trustworthy so think nothing of it when clicking through... All they really care about is getting their loan approved

They work nicely in this environment I feel..

 

[stevelook2]

It is bad enough explaining to people that the .uk is not .co.uk
Add .uk.com into the mix and some folk would go into information meltdown and overload

 

[BG]

It is bad enough explaining to people that the .uk is not .co.uk
Add .uk.com into the mix and some folk would go into information meltdown and overload

Totally agree, haha!

 

[RobM]

The only time I ever use domains of this nature is for paid search as i like the visual appeal 'at a glance' prior the click e.g. www.loans.uk.com - Those people clicking will just see the word 'loans', 'uk', '.com' and in their minds it appears credible / trustworthy so think nothing of it when clicking through... All they really care about is getting their loan approved

They work nicely in this environment I feel..

A handful of extremely good terms (that are long gone), and would be good in *any* extension, are not a basis for saying that the uk.com (which isn't a tld) is any good in my opinion. It simply isn't. This is borne out by the complete lack of sales and the total disinterest in the 'extension' for the past however many years. I don't see anything that has changed that.

 

[DomainM]

Funny to see my old thread reappearing. To confirm, I didn't register the .uk.com domain even tho at the time it must have looked attractive. TBH I can't recall what the domain was but I obviously saved wasting money on the reg.

 

[Craig Douglas]

I can't see what the issue is with. Uk.com domains, more and more companies are using them for obvious reasons and they rank in Google the same as any other domain.

 

[JMI]

.uk.com to .co(.uk) is as Sekonda is to Rolex

 

[Sam]

I can't see what the issue is with. Uk.com domains, more and more companies are using them for obvious reasons and they rank in Google the same as any other domain.

.uk.com has never really taken off and sales never happen you just have to look at the old sales in them.

I can count a handful that have sold including casino.uk.com back in 2016 for only $14k

So I wouldn't bother with the extension your throwing your money away I even registered meta.uk.com but no one even wants that

 

[diablo]

I can't see what the issue is with. Uk.com domains, more and more companies are using them for obvious reasons and they rank in Google the same as any other domain.

Companies using gb.com names probably thought the same until this happened...

https://www.theregister.com/2011/08/01/thousands_of_gb_dot_com_sites_go_dark/

 

[Craig Douglas]

Personally, I think we are too far down the road with UK.COM domains to see CentralNic pulling the plug, and I'm seeing them being used more and more as company websites, from an SEO standpoint they rank in search engines the same as any other domain. I understand from a "domainer" point of view they have always been deemed as low-value but as an online marketer, I see no reason not to use them.

The latest sighting of a UK.COM domain name was in London, coincidentally I was attending the recent London Domain Summit which was held near Merchant Square one of London's newest canalside developments. I spotted the smart thinking real estate company Fraser & Co using https://www.fraser.uk.com/#/ as their main company website. And when you perform a one-word Google search for "Fraser" their website ranks on the front page.

I even noticed one organisation using a UK.COM to protect their brand name online: Nominet.uk.com you lot may have heard of them!