promotion

[stender]

I'm quite new to domain parking and was wondering if you can actually promote parked domains?
I have several domains parked with sedo with very little traffic and wondered what I can do to improve it.
can I and does anyone submit parked domains to search engines? are they allowed? or is there anything else I can do other than develop sites for them???

Thanks in advance

 

[acceleratoraccelerator is verified member.]

I'm quite new to domain parking and was wondering if you can actually promote parked domains?
I have several domains parked with sedo with very little traffic and wondered what I can do to improve it.
can I and does anyone submit parked domains to search engines? are they allowed? or is there anything else I can do other than develop sites for them???

Thanks in advance

You can submit parked sites to search engines using their url submission.

If you registered the domains at 123reg you can use "framed web forwarding" and then set up the meta tags on 123reg, which helps for search engines.

Obviously though there is very little scope for site optimisation when parked in comparison to creating a fully fledged site. I don't think "optimisation" is really applicable to parked domains, where you are really relying on type-in traffic.

Rgds

Accelerator

 

[stender]

With regards to type in traffic. How is money made on these? Surely person still has to click on an ad?
Example I saw this on another forum

true type ins. no advertising,no content, no promotion, just natural traffic from browser type ins. (example, cellphones.com makes $1,300 a day. no promotion, people just type it in...)

How does that make the money?

 

[aqls]

cellphones.com is a very unusual example and used as the classic example to justify investing in domains.

Just about no other domain - at least none that I know of - gets that sort of revenue from parking - and if it did it would be a prime case for proper development.

Typically on a usual domain you will not even cover reg fee. A fairly good keyword may get $2 or $5 per month, and a good one $500 or $1000.

There are several on this board who do better than that by carefully researching estimated type-ins before buying the domain but they are much better at it than the rest of us and deserve their reward.

I very much doubt you will get a previously unregged domain that will get $500 per month let alone per day - and if you do - well done!

Some of the good names dropping will get more than that.

Money is made by you directing your domain name to a name parking company that then puts a whole load of highly targeted advertising on that page, that they will have got from google or overture or whomever.

The person who has typed in the domain e.g. cleaningfluidforsoiledtrouserknees.co.uk is probably expecting to find companies who specialise in that search term.

He may or may not find that company amongst the advertisers on the page, depending, amongst other things, on how well you have optimised the page to attract the right adverts.

If he does find an appropriate advert he will click on it and go to that site.

The company who advertised the product, meanwhile, managed to get their ad in the right place at the right time by, for example, subscribing to google adwords and setting up a campaign and ad group focusing on that product.

They will then have set the distribution settings for that advert to 'content' which would allow google to distribute it to any specified site that google has an adfeed in place for.

The advertiser can choose right down to the specific url where they would like their ad to show up.

They then have to choose how much to pay in order to send their ad up the rankings.

The click through onto that ad to the advertiser costs the advertiser whatever fee he bid through google. (actually just 1p more than the bid lower that his as google has this automated)

Google extracts that fee from the advertisers account and gives a proportion of it (perhaps 65%) to the parking company. The parking company is informed by google of the click through and accepts it as a valid one and not a click fraud one and pays the parking company that money (monthly probably).

The parking company then pays the domain holder (you) a proportion - (perhaps 30 - 50%) of the revenue they got from that click-through at the end of the month.

You get that paid to you by cheque, paypal, bank transfer or whatever.

If you can get more than approx $0.60 per month equating to approx $7.20 per annum and you are paying say $6.90 reg fee every year then you have a profitable domain.

However, if you get less than that it can still be profitable to hold as when domain portfolios are valued, the ones I have seen do not tend to deduct reg fees from the revenue figure, and they then sell the portfolio on anything from 2 to 8 (or whatever) years revenue prediction.

It is of course up to the buyer to determine whether they think that is value or not.

Many domains are better to develop than to hold as they sound nice but do not get type-ins, and it is more likely that you get one of these.

Sorry for the long post but I have answered this question on more than one occasion so I thought a full written explanation was justified.

Good luck!

-aqls-

 

[acceleratoraccelerator is verified member.]

Nice post aqls.

Rgds

Accelerator

 

[acceleratoraccelerator is verified member.]

With regards to type in traffic. How is money made on these? Surely person still has to click on an ad?

Yes they do. You have to have people clicking on the ads to generate the revenue.

Type-ins refers to people directly typing in the domain name into their browser address bar. So, instead of searching Google for say "sat nav system", some people will type satnavsystem.com directly into their browser address bar. This makes the domain name of value because it is getting traffic, hence you can get people to click on ads.

Type-ins are most common for .com, much less so for .co.uk, making the .com more valuable. A shame really, because this means a domain such as:

http://www.satnavsystem.co.uk

won't get as much traffic.

Rgds

Accelerator

 

[texidriver]

If you go to the "Edit Description " box in Sedo

(go to Domain Management

choose Standard Overview

click on Domain Name

Edit Description

save)

and add something about your site it does

more than keywords.


"This is how your domain offer currently appears:

Edit Description | Domain Management

muvverbrown.com is for sale


Price: Make Offer

Your Offer: $US



DETAILS:
Domain Name muvverbrown.com without content.

DESCRIPTION:
Knees up Mother Brown!
Knees up Mother Brown!
Under the table you must go
Ee-i-ee-i-ee-i-oh!
If I catch you bending,
I'll saw your legs right off,
Knees up! Knees Up!
Don't get the breeze up,
Knees up Mother Brown!

Then punch away @ MSN/ Yahoo/ Google

http://www.imagine-msn.com/search/tour/moreprecise.aspx

https://login.yahoo.com/config/login?.src=srch&.done=http://submit.search.yahoo.com/free/request

http://www.google.com/addurl/?continue=/addurl

 

[stender]

Thanks gents. Very coprehensive answers. This should be made a sticky on domain parking save repetition.

One further question.
I have my domains parked on sedo and one of which is www.deathchant.co.uk which I believe has the most prospects as I do get a small amount of type-ins.
Deathchant is a dutch record label who specialise in hardcore dance vinyl also known as gabber and they are the .com.
Now can I have more than one keyword on my parked domains as just having vinyl or records ends up with Tammy Wynette etc.... and if I have Hardcore...well you can imagine. I need to be more specific to get people to click.

I will do the description bit though

 

[acceleratoraccelerator is verified member.]

Now can I have more than one keyword on my parked domains as just having vinyl or records ends up with Tammy Wynette etc.... and if I have Hardcore...well you can imagine. I need to be more specific to get people to click.

If it's a Meta keywords field you are setting (and it usually is), you can create a list of keywords, separating each with a common, i.e.

record, records, dance music, house music, trance

I don't think you are ever going to achieve a particularly good SE position when your domains are parked though, because you will always get beaten by fully fledged and optimised sites.

Rgds

Accelerator