I sat through the Schilling sit down on this and I've acknowledged in many ways both sides are right. Top dotcoms/.co.uk are only going to come out of this winning. But the other side is right to.
As someone put it, if you are priced out of Manhattan sooner or later someone is going to invent a city in the desert called Las Vegas.
This IS what is going to happen. There will be those who will say yes I want that premium traditional, there will be those that say no I'll take my chances I'd rather have chicago.law for reg and spend my savings turning it into something.
So I approach this from the point of view both key arguements are correct, and I disagree with anyone who says the ntlds will be a failure or people who say they will adversely affect the price of existing premium.
Only thing I've added is yes I do think long term Chicago.Law is going to bury Chicago.anythingotherthandotcom from the point of view of those who work in law.
.Law is lawyers the real estate equivalent of what 'fleet street' is to journalists, what silicon valley is to .com entrepeneurs, it's their 'their place'. Their arena, and anyone can argue cos the impact won't be game changing THIS YEAR, they can put it down, but come back in ten years and we'll see then cos that's how long it took for dotcom to make it's name also.
This is exactly the point, the number of extensions are splintering volume.
You are talking about people who work in law and there are not enough of them to have any impact, it's the consumer you have to convince not the people in the industry. Do you want to spend millions of dollars trying to educate the consumer that you use Chicago.law and law is a new extension but we can't explain why we don't use .com and we are sorry that we have to pass on to you, the consumer, any additional costs as a result of us educating you on what is and what is not a domain extension, and what about the shareholders.
How much is ChicagoCityLaw.com ?
$10