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Recent content by it.com

  1. it.com

    it.com The Applicant Support Program: Why This Could Be Your Gateway Into ICANN’s Next Round

    When ICANN announced a new round of gTLD applications, the excitement was quickly tempered by a familiar reality: cost. Launching a new domain extension requires serious investment, from the $227,000 evaluation fee to the technical and legal expertise needed to run a registry. For companies in...
  2. it.com

    it.com From Pawn To Phenomenon: Ilya Merenzon on Creative Storytelling and Growing a Global Chess Movement

    From reimagining 500-year-old traditions to floating his company on the London Stock Exchange, the World Chess CEO Ilya Merenzon explains the creative gambits that turned a classic board game into a modern lifestyle brand. The Opening it.com Domains: Let’s start at move one: What first...
  3. it.com

    it.com Industry News Digest: August 2025

    Welcome to our monthly Industry News Digest. Explore new online trends and domain industry news to stay up-to-date. Here’s a summary for August 2025. New Research: The Impact of Misspelled Brand Names on Consumer Perceptions Researchers are studying the impact of brand misspellings on consumer...
  4. it.com

    it.com 4 Ways to Find Out Who Owns a Domain Name

    Finding out who owns a specific domain name – a certain person or a business – can be useful for domain purchases, legal issues, or security purposes. Here’s where to look and which tools to employ. Who Owns a Domain? A domain name owner is a person or organization that has registered a...
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    it.com How to Create a Multilingual Website: A Simple Guide For Your Business

    Imagine this: your website is live, traffic is steady, products are showing, but when some users land on it, they bounce off. Everything works – but some of them just can’t read it. That’s when you realise you need a multi-language website. TL; DR: A multilingual website is one available in...
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    it.com What Are Google AI Max Ads – and Does Your Business Need Them

    Google is rolling out a new type of ad campaigns called Google AI Max. If you run Google Ads, you might feel overwhelmed at times: keywords, bidding, headlines, and endless testing. AI Max promises to take some of that pressure away by letting artificial intelligence do much of the legwork. But...
  7. it.com

    it.com Industry News Digest: July 2025

    Welcome to our monthly Industry News Digest. Explore new online trends and domain industry news to stay up-to-date. Here’s a summary for July 2025. ‘IT’ Appeared in Afternic’s Report 11 Times a Year Afternic has released a list of the top 20 keywords for April. Anyone planning to register a...
  8. it.com

    it.com Domain Name Expired? What to Do if You Forgot to Renew Your Domain

    If your domain name expired because you forgot to renew it, you’re not alone. Every year, domain owners lose valuable online real estate by missing the deadline for renewal. The good news is that in some cases, a domain name rescue is possible – but time is critical. Running a business means...
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    it.com “How to Get Your Own Top-Level Domain” Now Available on Amazon

    How to Get Your Own Top-Level Domain, the unique comprehensive guide to one of the internet’s rarest opportunities, is now available on Amazon, as an updated Version II. Timed with growing global interest in internet infrastructure, the book opens the door to a powerful concept most people don’t...
  10. it.com

    it.com A New Turn in the Domain Industry: How Startups and Small Brands Are Claiming Their Own TLDs – Sergey Gorbunov, it.com Domains

    The upcoming round of the New gTLD (generic Top-Level Domain) Program opens the door for new domain extensions. Applying for your own Top-Level Domain (TLD) is a complex process, but you don’t have to be a major corporation to do so; the process is feasible even for small startups. The company...
  11. it.com

    it.com How to Fix Page Indexing Issues on Your Website

    Every owner of a growing site wants to see new pages appear in Google within days, not months. Yet Search Console can throw back warnings like “Discovered – currently not indexed,” leaving traffic-hungry pages stuck in limbo. This guide explains what a page indexing issue is, why it happens...
  12. it.com

    it.com H1 2025 Domain-Sales Pulse with Tess Diaz, Director of Channel Development, it.com Domains

    Back in January, we laid out the biggest domain sales wins of 2024 and mapped bold predictions for 2025. Six months on, our calls are already playing out in real time. From the record-shattering Icon.com sale to a surge of six-figure .ai deals, the market has sprinted past the milestones we...
  13. it.com

    it.com A/B Testing for Your Website: An Ultimate Guide

    What prompts people to subscribe to your email newsletter? To read your articles? To purchase your product or avail of your online services? It’s your website, which elements work together. It’s necessary to understand what specifically attracts users, turning them into clients. In this matter...
  14. it.com

    it.com Trump Wants to Rename AI. I Say, Call It Smart IT.

    Donald Trump recently said what a lot of people have probably thought but never said out loud: he hates the name “Artificial Intelligence.” His take? “It’s not artificial—it’s genius.” And he thinks the name should be changed. Honestly? He might be onto something. I’ve been around naming...
  15. it.com

    it.com Where Will Your Agent Live?

    In the real world, people have addresses. In the virtual world, they do too. Usually, these are domain names (or usernames if on social platforms). I’ve argued for years that we need, and will continue to need, domain names. They’re intuitive. We understand them. Recently, ICONIQ released a...
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