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The ICO has put out a booklet spelling out the exact circumstances in which all kinds of marketing activities are/aren't acceptable. It's long but (relatively) plain English.
http://www.ico.org.uk/for_organisat...-to-privacy-and-electronic-communications.pdf
If you undertake any kind of unsolicited marketing communications, via any medium, it's well worth checking your position to see how you would fare under these rules.
http://www.ico.org.uk/for_organisat...-to-privacy-and-electronic-communications.pdf
If you undertake any kind of unsolicited marketing communications, via any medium, it's well worth checking your position to see how you would fare under these rules.
