funnily enough though, the geo won't get the payday imo
well developed can do well of course. reading is a pretty big place, quarter mill or so, considering uk is such a small place. take big cities out way, top 10, we don't have that many big conurbations
however, i think should develop for reading (books, early learning etc,)
not only do you have adverts, affiliates, amazon, barnes noble etc
the bigger payday is if an enduser sees potential in any authority site you build
enduser being the government/schools ministry etc. or any quango, charity etc
good luck
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