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Sell, rent or develop ?

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hi all,
can anyone shed light on this for me.

I have the domain 3phonestuff.co.uk

The keyword 3phonestuff has 14,800 exact local searches £0.06 CPC and low competition when I run it through google tools.

Yet when a search is run in google for 3phonestuff there are zero results.

Does this make the domain more valuable as there are people looking for it but not getting anything?

I know it's not a great name but figure if that many people are searching it may be a better deal to develop this and pick up some of that traffic and hopefully make a few pounds from it.

Then again someone might benefit from that traffic more than me if they have a site already developed. Should I therefore look at renting out the domain.

Thoughts anyone??
 
if you turn your google safe search off you may see why 14,800 people search for it a month ;)
 
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