It has of course more merit as a brandable than a generic. This was a positive message about a very growing industry that people can struggle with (if not done right).
Personally I like the name, and won't let it drop, but wanted to see if anyone could see a potential as a brand.
'Cheaper' wouldn't work. Tries to portray a price edge and commercially wouldn't work. 'Better' , for me, portrays a superior quality on service and quality standards of the work provided. It's a bit too cheeky a statement for global service providers - but a UK oriented service focusing on SMEs would compliment beautifully.
Not challenging feedback, but providing explanation.
Like the concept of ebook or course
Thanks all