DL Sale: WineCellar.co.uk (4,700 GBP)

Acorn Newsbot · Sep 12, 2012

Domain Name Sold at Domain Lore:
Sold price: £4700, Ended on: 2012-09-12 16:15:42

click for details...

martin-s · Sep 12, 2012

WOW.

That's a crazy price in comparison to some recent sales. Particularly for a month-old catch.

Congrats to the seller!

DaveP · Sep 12, 2012

Wow I am really surprised by this price as well. Domaining never ceases to amaze me!

A massive congratulations to the seller. What a price!

Tricky1 · Sep 12, 2012

If you want to sell wine online then that's one of the best domains imho..

What recent sales are you comparing it to?

Edwin · Sep 12, 2012

Nice sale, slightly at the high end of what I would have expected it to fetch on DomainLore. Congrats to both parties.

websaway · Sep 12, 2012

Fabulous domain for the industry,price on the low side if it's the end user who bought it, probably value it at 5 to 10k

I think that what some people don't appreciate is the value of industry exact domains.
If a business owns "WineCellar co uk" then business name recall should never again be a problem and that's something that normally costs a fortune in advertising awareness.
Some in our industry make the whole business of domain names so complicated that the basic fundamentals are completely overlooked, not so much in the U.S and Germany.
SEO is always going to be a moving target but a good exact industry domain will provide continuous value.

Sam · Sep 12, 2012

Yes great domain and well worth the price tag.

Tricky1 said:
If you want to sell wine online then that's one of the best domains imho..

What recent sales are you comparing it to?

Bailey · Sep 13, 2012

It's a great name (and very versatile within its sector) The shock is in seeing it sold at this price on domainlore.

There's not one of us that hasn't overlooked a domain or two. But i do wonder how someone let that one drop ?

bensd · Sep 13, 2012

Auctions are all about interest though.

Only last two bidders pushed from £1,800 to £4,700. On a different day it could have been a < £2k end price

Tricky1 · Sep 13, 2012

bensd said:
Auctions are all about interest though.

Only last two bidders pushed from £1,800 to £4,700. On a different day it could have been a < £2k end price

They are all about interest and putting in the hours creating that interest, which the seller has done by contacting end users.

Great names do sell themselves, but this is an example on how to push that sale price a little bit further.

Lovekraft · Sep 13, 2012

Tricky1 said:
They are all about interest and putting in the hours creating that interest, which the seller has done by contacting end users.

Great names do sell themselves, but this is an example on how to push that sale price a little bit further.

Good on the seller if that's how they helped achieve a very nice price, especially for such a recent catch. I didn't imagine it would sell so high, but it just shows if you can get the attention of end users and throw them into the mix that auctions can really take off on DL where usually it's just resellers trying to grab a bargain.

I agree, the value is in the domain being a nice name and in the wine market it help's to stand out with a good quality, memorable name like this.

BG · Sep 13, 2012

Tricky1 said:
If you want to sell wine online then that's one of the best domains imho..

If you want to sell wine online I'd say "OnlineWines.co.uk" would be pretty good too - hint hint at a fraction of the cost

-BG

DaveLeeds · Sep 13, 2012

Congratulations to the cellar (pardon the pun) and buyer. With 66 companies in GB using the words 'Wine Cellar' in their name I too am very suprised it dropped.

DaveLeeds · Sep 13, 2012

BG said:
If you want to sell wine online I'd say "OnlineWines.co.uk" would be pretty good too - hint hint at a fraction of the cost

-BG

OnlineWineMerchant.co.uk could prove useful too

BG : and for just £30! :roll:

retired_member33 · Sep 13, 2012

Really wanted this name, had it booked with quite a few catchers.

The domain has an history dating back to somewhere in 1996 if I remember it correctly and has a lot of backlinks from wine related sites.

Had the idea to build a dropship/affiliate webshop on it.

I liked the domain but I didn't like it that much that I would pay £4700 for it