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Is it worth having a .co name ?

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I have been looking for a couple of domans, related to two products.

Surprise surprise the .com and .co.uk are taken, but the .co names are still available.

Are these worth having ?

Will these 'take off' in the future ? that's probably a hard question to answer, but any thoughts would be appreciated.
 
I have been looking for a couple of domans, related to two products.

Surprise surprise the .com and .co.uk are taken, but the .co names are still available.

Are these worth having ?

Will these 'take off' in the future ? that's probably a hard question to answer, but any thoughts would be appreciated.

The .co extension seems to be taking off quite nicely although i dont own any of them. The main thing to consider is that the keywords fit the .co (company) extension before registering it.

If you want an opinion on the domain then feel free to pm me.
 
I don't own any .co yet either, but if I just needed a few domains for a flagship site it is definitely something I would consider. They are very brandable, and as .co is also thought of as "company", that really helps. Providing you are regging a generic term I would think it's a good option.

There was an article about .co and the Columbian domain name registry on dnjournal.com a while back if you want to find out more.

Rgds
 
... also just to say if I needed to reg a lot of names I might look at other extensions as they are a bit pricey on renewals.

Rgds
 
I'm no expert, but I'm not a fan. I think their hey day was all the hype surrounding them when they first came out.

If you expect visitors to come via search engines and you can rank well enough then it's probably ok, but who knows how many visitors you'll lose out on because they type .com directly into the address bar the second time they try to visit your site. But that depends on who your audience is and how much they understand the internet. Perhaps a clear message to favourite the site or follow on twitter might offset some of it.
 
I've noticed that Overstock.com is attempting to rebrand itself as O.co. I understand why they might want to re-brand itself, however using a .co that redirects to overstock.com is a very interesting strategy. Are they trying to get O.com? I don't know. But, I agree that the .co is probably not going to go anywhere. What matters most is the actual branding of the name itself.
 
just spend the money on a large Mcdonalds Chicken Sandwich and Banana Milkshake...it would be more satisfying and you wouldn't regret it in twelve months time (renewal)
 
I've looked at the .co names. Godaddy is heavily promoting it because it increases their revenue whenever a person or organization has to register yet another tld. There is probably no end to this type of problem. How much is enough?

I decided to ignore the whole craze. The more confusion there is in the marketplace (.co no doubt appeals to those who are concerned about typos), the more valuable becomes the .com, which is the default tld when there is confusion. And I simply don't want to get caught up in trying to register every possible version of a registered domain name. It would be crazy.
 
They can be quite good if you want to pick up keyword rich domains that have otherwise been taken and sat on by other registrants.

Also, google announced that .CO domains will be “Google-National” so they'll have the same geo-targeting options available as the other generic TLDs, such as .com, .net, .biz and .org etc.

If you are wanting a name to build a brand around it may be better going for the .com or .co.uk as not to cause confusion. It depends what you need a domain for really.
 
I've looked at the .co names. Godaddy is heavily promoting it because it increases their revenue whenever a person or organization has to register yet another tld. There is probably no end to this type of problem. How much is enough?

I'm sure all web hosts are promoting it, because they want to make money :confused:
 
.co was always a complete sham! That being said there are a bunch of .co domains that have sold for 5 figures so if you pick the right one you can make a tidy profit. They have no advantage in the search engines though in terms of exact match.
 
I've noticed that Overstock.com is attempting to rebrand itself as O.co. I understand why they might want to re-brand itself, however using a .co that redirects to overstock.com is a very interesting strategy. Are they trying to get O.com? I don't know. But, I agree that the .co is probably not going to go anywhere. What matters most is the actual branding of the name itself.

They won this domain in a pre-release charity auction by the .co registry - I cant remember the final bid but it was $xxx,xxx - it was part of the press launch.

Personally as far as .CO goes I like a few but wouldn't be tempted to go for a Columbian extension - just as I like .MX but have no intrest in Mexico. Your never going to go to the top off the tree with a .CO. i'm sure the SEO guys will be working them though.
 
They won this domain in a pre-release charity auction by the .co registry - I cant remember the final bid but it was $xxx,xxx - it was part of the press launch.

Personally as far as .CO goes I like a few but wouldn't be tempted to go for a Columbian extension - just as I like .MX but have no intrest in Mexico. Your never going to go to the top off the tree with a .CO. i'm sure the SEO guys will be working them though.

Does .CO not stand for .Co(mpany) ?

.CO is a funny one, it has some authority, but I doubt it will every have the authority of a .com, or even a .net or .org, they've just been around so much longer!

Reputable Internet Marketers such as Ed Dale are proud users of .co domains.

Godaddy recently had a sale which gave 60% off .CO Domains, maybe not such a good sign?

Hard to say whether they will ever really take off, but some .co domains have gone for premium prices.
 
Does .CO not stand for .Co(mpany) ?

It does in the case of .co.uk, but .co is columbia

So whilst you may get SEO points for having a good term, you'll lose some unless you're after columbian visitors.

But as there are plenty of people that think it is COmpany then they could be worth a buy in the recent sale prices.
 
Quote from Techcrunch on Opportunity.co "It ends in "co," as in "company." How appropriate for a business' web address!..."

Yeah, SEO wise I doubt it will ever have the authority of .com's
 
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