Anyone seen anything like this before?

[scottmccloud]

Anyone heard of snip.ly before? I was on Twitter earlier and I clicked a link that took me to a Wikipedia page. However, there was also an advert by the Twitter account on the Wikipedia page which I first found a bit odd.

Here's the link I clicked: snip.ly/zrpb

I presume it overlays a frame on the site linked to. Never seen anything like it before, just wondering if anyone else had? Wonder what the conversion rate is like? Is it a bit dubious legally?

 

[scottmccloud]

Thanks, an interesting read.