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Basket stats of £25584.61?

Discussion in 'Fresh Store Builder' started by SecNam, May 15, 2012.

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  1. SecNam

    SecNam Moderator Staff Member

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    Ok on one of my FSB stores i have done some stats. From January 2012 to todays date the basket stats say £25584.61. I done a basket export so have all the IPs, Products etc.

    Now would you say something is wrong here? as the revenue stats are as follows:

    January - May
    Basket Stats: £25584.61
    Revenue: GBP3,201.66
    Earnings: GBP181.88


    I know people add to basket to test but the above seems alot to me.

    I have 2-3 sites like this btw.

    Would you if having this site move to a dropship model or keep it on FSB :)
     
  2. Domain Forum

    Acorn Domains Elite Member

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  3. SCJohnson

    SCJohnson Active Member

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    I would say that's in the high of the normal range for basket abandonment, but normal nonetheless.

    I'm sure you could get a better conversion rate by improving the basket/checkout usability.
     
  4. SecNam

    SecNam Moderator Staff Member

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    yeah, but how do you improve basket/checkout usability on FSB?
     
  5. SCJohnson

    SCJohnson Active Member

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    I'm not too sure what FSB is. I run ecommerce sites with my own stock. Is it some type of affiliate ecommerce site? Can you modify the design of it?
     
  6. Admin

    Admin Administrator Staff Member

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    depends on the sector and how much traffic it took to make that revenue. Affiliate Companies provide stats on earnings-per-click which averages 0.45p across a thousand different merchants I checked.

    I would evaluate the hassle of making it a drop-ship versus the ease of leaving it as it is. Do you have time and resources to drop ship?

    Admin
     
  7. Aegean

    Aegean Active Member

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    I don't use FSB either but I just wondered if there is any factor which could be causing abandonment, such as prices in dollars when checking out or perhaps very slow loading pages? They arn't getting any kind of security warning are they? Or being made to choose a "US State" when checking out? I know that can put a lot of British shoppers off.

    Sorry I couldn't be of more help.
     
  8. careybaird

    careybaird from Fresh Store Builder

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    When you say "basket export" I assume you mean the basket reports/stats on your FSB store?

    If so then it is likely some bots or spiders are messing up your figures.. quite often the bots crawl your site, adding products to their basket and visit the checkout page. This records in the report and can sometimes be massive baskets.

    We are building in ip filtering for these so your reports are a lot clearer and you will be able to ban certain bots if you wish.
     
  9. Alien

    Alien Well-Known Member

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    It does seem like a lot Paul - did you get to the bottom of this in the end? :)

    I'm phasing out my remaining FSB stores - the Amazon commission isn't worth the effort generally I've found. :(
     
  10. SecNam

    SecNam Moderator Staff Member

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    hi, unfortunatly no.. All i get is excuse after excuse so yeah i think it is time to move on with the higher traffic sites.
     
  11. careybaird

    careybaird from Fresh Store Builder

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    @secnam your answer is above in my last post. A lot of people have asked the same question as you in the private forum and on closer inspection, it is exactly that - spiders and bots crawling your site and "checking out" with big baskets.
     
  12. SecNam

    SecNam Moderator Staff Member

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    I was referring to amazon giving me excuse after excuse when i asked them to verify things carey.
     
  13. careybaird

    careybaird from Fresh Store Builder

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    Ah ok, no problem :cool:

    That is what is likely happening as I said, and I doubt the Amazon support team would figure it out.
     
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