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It's got 18 characters in it before the .com which is very long. Also Americans call them apartments of course and even in trendy places in the UK they have been called apartments for the last few years: they almost always say something like "luxury apartments for sale". Flats sounds downmarket (though being the pleb. that I am that's what I call 'em).
It's a .com which is a plus, but I'm afraid I wouldn't put much value on it.
See if similar but shorter domain names with 'apartments' or 'homes' are available and register those.
FLAT FOR SALE BY OWNER .COM
FLAT FOR SALE BY OWNER .CO.UK
FLATS FOR SALE BY OWNER .CO.UK
LAND FOR SALE BY OWNER .CO.UK
APARTMENTS FOR SALE BY OWNER.CO.UK
"3. Evidence of Abusive Sale
a. A non-exhaustive list of factors which may be evidence that the flat/land/apartment is an Abusive sale is as follows:
i. Circumstances indicating that the Seller has registered or otherwise acquired the flat/land/apartment primarily:
A. for the purposes of selling, renting or otherwise transferring the flat/land/etc to the Buyer, for valuable consideration in excess of the Sellers documented out-of-pocket costs directly associated with acquiring or using the flat/land/etc;"
everything is for sale by the owner, except for domains, right ?