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Love to know what their business model is, they bought from my company as a merchant, we don't pay any commission or anything. One assumes it's just data, but quite a long way to ge tto it...
"With Flubit, users say what they want to buy, Flubit groups these users together by product type, and the relevant retailers are automatically informed. This allows retailers to sell in volume (at a discount) to targeted, online consumers. Flubit takes from 2.5%-6% in commission."