Google and Reviews - Help Please

[philiporchardphiliporchard is verified member.]

On Google, if you search for the following keywords, results that show up from Yell, Yelp, Trip Advisor, Qype, Virtual tourist and some other sites include the review rating in Google.

burns fitness reviews
Esporta Harlow Reviews
critters cabin Reviews
Pizza Hut Plymouth Reviews

Even though pages from our websites appear in the results, from swansea-couk, harlow-couk, nottingham-couk and plymouth-couk, the actual rating doesn't appear in Google. Is there are special type of code that we need to include so Google can pull rating info off our site more easily?

 

[philiporchardphiliporchard is verified member.]

Rich Snippets

Think I've found it - Rich Snippets!

 

[EdwinEdwin is verified member.]

Yes, that and "microformats" are the 2 keywords to get stuck in and read about...

 

[philiporchardphiliporchard is verified member.]

Hi Ed,

Thanks for the post...

I've been reading up on http://schema.org/

Ed are you an expert?
anyone else out there an expert in schema.org?

Thanks