Some interesting data re sales conversion rates for iPads and other tablet devices.
The study, released in September, on three companies conducting a significant volume of business online, shows iPad users made up more than 55% of mobile commerce revenue while only accounting for 13% of mobile customer visits for one company.
A second company saw 21% of its web traffic come via the iPad but 51% of its sales while the third saw 50% of their web traffic via the tablet device and 97% of all mobile revenue.
http://www.tnooz.com/2011/10/12/new...ablets-cars-sofas-and-houses-among-purchases/
The study, released in September, on three companies conducting a significant volume of business online, shows iPad users made up more than 55% of mobile commerce revenue while only accounting for 13% of mobile customer visits for one company.
A second company saw 21% of its web traffic come via the iPad but 51% of its sales while the third saw 50% of their web traffic via the tablet device and 97% of all mobile revenue.
http://www.tnooz.com/2011/10/12/new...ablets-cars-sofas-and-houses-among-purchases/
