Wanted: Domain Appraisal social-media-agency.co.uk

[Marcoose]

Not sure what to expect from an end user on this one but thought the 2k exacts would be rather valuable to a specialist.

Any thoughts?

 

[Alien]

Hate hyphens.

What domains do you have highview? You could always post a 'hi' with yours in the Introductions area.

 

[Alien]

mixed bag, mainly dotcoms and no hyphens! Some adult ones too. I don't post on forums cos I've not paid for privacy and get unsolicited emails etc when I do.

Might lead to sales, surely a good thing?

 

[Marcoose]

Hate hyphens.

No valuation and no constructive feedback. Great appraisal!

 

[saberace]

Tricky one this.

I have a double hyphen that ranks no.1 on Bing for its keywords, but is in the wilderness (at the moment) on Google.

Reasonable amount of exacts and googling the keywords shows quite high competition so a keyword matching domain (inc hyphens) could well appeal to an end user.

As for valuation I'm not too experienced at this but would guess somewhere in the £xxx range, perhaps low £xxxx if you can find the righ end user?. Main issue is obviously the hyphens.

 

[Alien]

No value. Dump it.

To quote a recently trolling member (sorry, banned member) - "That's not very nice is it?".

 

[Marcoose]

To quote a recently trolling member (sorry, banned member) - "That's not very nice is it?".

I think we've got the same culprit on our hands. What do you think?

 

[Alien]

I think we've got the same culprit on our hands. What do you think?

Aye Cap'n, the slippery soul has been hooked well and truly.

Oh, yeah me hearties!

 

[Marcoose]

Hate hyphens.

Your .com has been taken with hyphens, as has the .net, org, info. What's your name again, LND or something?

 

[domsaleuk]

No valuation and no constructive feedback. Great appraisal!

As a digital marketing / SEO specialist with many years of experience I have seen nothing to indicate to me that hyphens work any less well than non hyphenated domains in terms of development via digital marketing (SEO) and I would be interested to know why people on this forum continually put the value of hyphen domains down ? It annoys me as I think this perception or misconception is actually bringing the value of domains down across the industry and personally I think it is a very uneducated view

The "value" of domains is surely in their development potential ultimately and I think there are a lot of other things that need to be looked at as far as value is concerned - many of which are far more important "value indicators" than whether or not the name is hyphenated.

In this particular instance this is a good name and I think it could still be sold to the right company for xxx - low xxxx as someone else said, but it does as far as I can see have a major issue letting it down in terms of valuation - and that is its age. It is very young I think and in my view the older domains are the better they are and the more valuable they are as age adds to domain power from a development perspective. If this domain were aged it would be far more valuable I think.

That said it is however clearly a good buy for someone that owns or is about to launch a social media agency and wants to develop a site around this "growing" field so the right buyer may pay more than low xxxx regardless of age as this name certainly is a very strong generic term.

 

[doodlebug]

I agree with domainsaleuk about ranking, the only reason why you don't see so many indexed is because of the lack of use and not because they don't rank.

The only thing I don't like about hyphens is that fact that they fail when it comes to offline marketing especially the radio and especially when it gets called a dash, what about this supermarket-offers.co.uk announced on the radio as supermarket dash offers.co.uk where would the user go to ?

Anyway Marcus, I would say reseller reg fee, internet marketing agency maybe £500, the dashes sorry hyphens do ruin it :|

 

[Marcoose]

As a digital marketing / SEO specialist with many years of experience I have seen nothing to indicate to me that hyphens work any less well than non hyphenated domains in terms of development via digital marketing (SEO) and I would be interested to know why people on this forum continually put the value of hyphen domains down ? It annoys me as I think this perception or misconception is actually bringing the value of domains down across the industry and personally I think it is a very uneducated view

The "value" of domains is surely in their development potential ultimately and I think there are a lot of other things that need to be looked at as far as value is concerned - many of which are far more important "value indicators" than whether or not the name is hyphenated.

In this particular instance this is a good name and I think it could still be sold to the right company for xxx - low xxxx as someone else said, but it does as far as I can see have a major issue letting it down in terms of valuation - and that is its age. It is very young I think and in my view the older domains are the better they are and the more valuable they are as age adds to domain power from a development perspective. If this domain were aged it would be far more valuable I think.

That said it is however clearly a good buy for someone that owns or is about to launch a social media agency and wants to develop a site around this "growing" field so the right buyer may pay more than low xxxx regardless of age as this name certainly is a very strong generic term.

Domsale, thanks for the feedback. The domain age thing is because I caught it a couple of days ago. I would rather have retained the history from the previous owner pre-release style but am happy enough even with Google seeing it as a fresh reg. I also come from an SEO background and am the same - have never seen any evidence that hyphens = worse rankings in Google than non-hyphens. Actually pretty sure I saw a video a while back where that round fella at Google confirmed this. Of course there are negatives with hyphens though as Doodle says below.

 

[Marcoose]

I agree with domainsaleuk about ranking, the only reason why you don't see so many indexed is because of the lack of use and not because they don't rank.

The only thing I don't like about hyphens is that fact that they fail when it comes to offline marketing especially the radio and especially when it gets called a dash, what about this supermarket-offers.co.uk announced on the radio as supermarket dash offers.co.uk where would the user go to ?

Anyway Marcus, I would say reseller reg fee, internet marketing agency maybe £500, the dashes sorry hyphens do ruin it :|

I would agree with this valuation and would have no qualms taking this figure if there are any interested parties out there.

 

[doodlebug]

Of course there are negatives with hyphens though as Doodle says below.

Hyphens are poo for offline marketing !

 

[Marcoose]

Hyphens are poo for offline marketing !

Oi you just said that! Stop raining on my parade!

The only thing I don't like about hyphens is that fact that they fail when it comes to offline marketing

 

[Marcoose]

Oooopps. I was being slllllllllow.

 

[domsaleuk]

Domsale, thanks for the feedback. The domain age thing is because I caught it a couple of days ago. I would rather have retained the history from the previous owner pre-release style but am happy enough even with Google seeing it as a fresh reg. I also come from an SEO background and am the same - have never seen any evidence that hyphens = worse rankings in Google than non-hyphens. Actually pretty sure I saw a video a while back where that round fella at Google confirmed this. Of course there are negatives with hyphens though as Doodle says below.

Yes – I do agree with the offline marketing comments but think this is partly because there has not been big enough take up of hyphen names yet which is probably due to the “domain industry” acting as a bottle neck in the sales process!

When hyphens become widely sold (which incidentally I think they will sooner rather than later, as I predict this gTLD thing to be an enormous marketing mess which will be the catalyst for that), then I think people will get used to the word “dash” and will listen/look to see if a domain has a hyphen or not as more and more ads come out utilising them.

I do agree that the most valuable names will always be non-hyphenated early registrations on .com, .net and country suffixes but as marketers become more interested and domainers refuse to sell these for anything less than mega bucks, I believe marketers will opt for the second best option which will be the hyphens and when big budgets go into promoting hyphens things will change! If you study TV ads now you can already see it starting to happen as you will notice more and more hyphens being used.

So personally I reckon you got a good catch with social-media-agency.co.uk and if you look to sell if for £500 then I think whoever buys it will be getting a good bargain so Good Luck

 

[Alien]

Hyphens also kill type in traffic. Name one leading site with hyphens in it!

national-lottery.co.uk

 

[Marcoose]

Hyphens also kill type in traffic. Name one leading site with hyphens in it!

The list is vast but the most established, leading spread betting educational site:

Financial-Spread-Betting.com

Besides, why don't you go troll another forum. you've already been banned once today.

 

[dashu1]

Surely the easy way to get around the hyphens and offline marketing issue is to put your main site on the hyphenated name for easy ranking purposes.

Then in your literature have your domain as brandname.com/co.uk

Then redirect the brandname.com/co.uk to the hyphenated name.

That makes it easy for people to remember the website address, takes them to the right site when they type it in, and gives you the benefit of the hyphenated EMD if such a thing exists.

As long as you strongly brand the hyphenated domain with the brandname I doubt anyone would notice.