This is how UK consumers shopped online in 2018

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Consumers in the United Kingdom spent the most money online on vehicle-related items. Holidays were also a favorite destination for shoppers looking to spend their money online. And it’s fashion and fast food takeaways that Britons regretted the most buying online in 2018.

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Britain’s top online purchases (with their average spend) in 2018
• Vehicle: €5,769
• Holidays: €3,249
• Food: €1,831
• Tech: €1,570
• Insurance: €1,381
• Alcohol: €1,279
• Experiences: €1,059
• Home: €997
• Takeaways: €991

https://ecommercenews.eu/this-is-how-uk-consumers-shopped-online-in-2018/