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.uk for "online pioneers"

Discussion in '.UK Domain Name Consultations' started by diablo, May 6, 2014.

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  1. diablo

    diablo Well-Known Member

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    Nothing wrong with differentiating the different .uks - not that Nominet has ever enforced those differences. Nothing wrong with promoting the new .uk.

    But it is clear that by the time the marketing team got around to differentiating .uk, they didn't know how it fitted in. The other .uks already have all bases covered. Hence the "online pioneers" and other meaningless nonsense in the video and pdf.

    Like I say, it should have been laughed out of the pitch room.
     
  2. Domain Forum

    Acorn Domains Elite Member

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    articles.co.uk
     
  3. Murray

    Murray Well-Known Member

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    Bit stupid saying it's a "new space with new opportunities"

    You can't get anything good unless you have the co.uk :???:

    At least not for 5 years, and I'm sure anything good will be hoovered up by big registrars or dropcatchers (depending on how it works)
     
  4. foz

    foz Well-Known Member Exclusive Member

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    Mentioning the new gTLDs is going off message. I doubt BMW would mention the new AUDI is coming. The logo looks more like .ul< Bad start.
     
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  5. julian United Kingdom

    julian Banned

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    yes but hold on, go out there and knock on your average 10million SME's door and ask them if they've heard of .UK (or .London) not many I'll wager - you've got to start somewhere - just because they already have a .co.uk most will be clueless about .UK and nominet.

    + new registrations are important, presumably you need to somehow try and target the other 40million of the population who at some point might be thinking of registering a domain in the future.

    Not saying vid perfect by a long shot..

     
  6. foz

    foz Well-Known Member Exclusive Member

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  7. diablo

    diablo Well-Known Member

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    You don't have to start "somewhere". You have to start in the right place.

    At the moment, Nominet are going to be knocking on ten million doors saying:

    "You've got a .co.uk. That's great. It's the number one space for UK businesses online!

    "But now we want you to register a .uk too. It isn't the number one space for business online obviously because you have that, but with .uk anything goes and it’s yours to define. It's bold, fearless, brave, the domain for tomorrow, fast moving, ever evolving!"

    Good luck with that.
     
  8. diablo

    diablo Well-Known Member

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    At this moment in time, they are not important.
     
  9. monaghan United Kingdom

    monaghan Moderator Staff Member

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    Given that there are so many .co.uk's already registered, is this not just going to be a huge disappointment to anyone seeing the name they want isn't available as the .co.uk owner has the rights and then oh look the registrar pushes a nice long list of alternative new gTLD's for them to choose from :)
     
  10. Sound United Kingdom

    Sound Well-Known Member

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    +1
     
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