what to do with a website that is no longer cool!?

[Trigger Happy]

I built www.garagemusic.co.uk in 1999 and it made good money when this genre of music was popular in the following few years. Now the music is no longer cool and the site gets much less traffic, despite being top of the search engines for all applicable terms.

Any ideas how to bring it back to life?

 

[Vialli]

Retro weekends for the 60's, 70's and 80's etc are very popular.

Why not use the site to organise a retro weekend for Garage Music, it might not be as cool as it was, but those that used to crave Garage would love to chill for a few days whilst on a bender.

Contact some of the DJ's that were inlvolved and I am sure that word of mouth of a forthcoming Garage Music Retro weekend would bring people back to the site.

If the weekend is a hit then arrange other weekends around the country.

Just a thought!

 

[enworb]

I think Vialli has the right idea. You could advertise the soul weekenders, SOuthport for example. I'm assuming they play garage because a few of my gym mates go every year and that's their type of music.

I haven't had a look at your website yet so I suppose I should before suggesting something you already do

 

[mat]

You could sell it to me...

PM me a price if you are interested. I only want the domain name really.


Thanks,

Mat

 

[inghaar]

put a spell on it to get more traffic

 

[mat]

I offered to buy it but got no reply.....

 

[pendragon]

personally i think its a great name that has still got some mileage in it. Certainly worth keeping alive. Or selling to mat !

 

[Benny]

I think you should either sell it or asses the current state of Garage music and try to taylor it towards that, or perhaps open it up to similar genres.

 

[Edwin]

Build some other "genre" music sites, and use links from garagemusic.co.uk to kick-start them in the search engines... put in enough effort and you could have an entire network of such sites I guess.

 

[kcheung]

I'm a part-time DJ and love dance music, my DJ site is dj-music.org.uk, I reckon you should keep the domain, and spruce it up with affiliate links to DJ related products, vinyl, decks etc. Ministry of sound just launched a Garage Anthem CD covering the last few years of garage music, so perhaps CD reviews are the way to go.

I think really there is going to be a revival of dance music, which garage music will naturally benefit from this year, and apparently this summer is going to be the summer of dance music.


Ken

 

[accelerator]

I agree with Edwin, diversify into other genres, preferably those that are in fashion. There's no point putting too much effort into yesterday's big thing, so just keep the site ticking over and start looking for the next big trend. I find MySpace is a good way to keep track of what's hot in music.

Rgds

Accelerator