Wanted: Domain Appraisal Woop

Murray · Jul 1, 2014

On the flip side, if you guys had both whoop and woop what would you rather use?

I prefer woop

DaveP · Jul 1, 2014

Look, somebody isn't going to just go to whoop.co.uk by mistake and think "oh well I give up there's no possible way it could be woop.co.uk, nope none at all, I have more important things to do with my time like play Candy Crush"....

PanzerWagon · Jul 1, 2014

Murray said:
On the flip side, if you guys had both whoop and woop what would you rather use?

I prefer woop

What would you build on it?

Murray · Jul 1, 2014

seemly said:
Anything. That's the beauty of brandables, surely?

Yes that's what i was going to say, almost anything, short and fun.

PanzerWagon · Jul 1, 2014

seemly said:
Anything. That's the beauty of brandables, surely?

Murray said:
Yes that's what i was going to say, almost anything, short and fun.

That's a good domainer answer.

I was looking for a real example though.

I don't think it's particularly brandable and I can't think of much that would work on it?

PanzerWagon · Jul 1, 2014

seemly said:
Your responses and the word "pedantic" spring to mind.

Amazon doesn't strike me as a descriptive domain/name for a registered online book retailer either, but it hasn't done them any harm at all.

Just because you don't agree doesn't make it wrong.
It just means you don't have the creative mind to see how it could work from a successful branding exercise and marketing point of view.

Nobody has given a good site that could be built on it though. Just "anything" is weak.

Fall into the trap of oh it's short and fun so it's brandable. Same as XX .com that are auto assumed to be good. I'm gonna call it the one word domain trap.

Amazon is an even weaker example. That was chosen because things used to be displayed alphabetically. AAMAZON would have been my choice