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Wanted: Domain Appraisal hospitalitymanagement.co.uk
- Thread starter dragon
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- Apr 26, 2005
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It's a bit of a mouthful, isn't it? I don't see a clear case for how it is going to really help a given business. That said, there are a fair few AdWords advertisers for the term, so there is hope.
Who do you think would buy it? What type of business?
Who do you think would buy it? What type of business?
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A quick Google shows 5+ UK companies that are called "SOMETHING hospitality management" so there's some potential there.
Here's the search I tried (if you don't use the modifiers, the top results are stuffed with pages about hospitality management courses)
https://www.google.co.uk/?gws_rd=ssl#q=hospitality+management+-course+-degree+-masters+-education
(I didn't go beyond the first 50 results - there could well be more businesses that this would be directly applicable to)
Here's the search I tried (if you don't use the modifiers, the top results are stuffed with pages about hospitality management courses)
https://www.google.co.uk/?gws_rd=ssl#q=hospitality+management+-course+-degree+-masters+-education
(I didn't go beyond the first 50 results - there could well be more businesses that this would be directly applicable to)
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The thing is, a given hospitality company using "hospitalitymanagement.co.uk" is non-distinctive. So, does it really help them when it's probably a low search volume term? The company needs strong branding instead. The domain itself is so long, it's not good for a brand.
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Personally, I've always (in these Word scenarios) tried to drill combos down to the shortest possible 'Workable' outcome - I agree with the above post by accelerator, it's to much of a mouthful to be to be Appealing (and plausible) as an 'Operating' business name - to me it's back to the old days of 'generic descriptive' and in .co.uk you are going to struggle
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